The Ways Custom T-shirts Can Help in Your Business Growth

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The main objective of marketing is to increase the viewer and accelerate sales. As winning customers is something all marketers are chasing, it is not at all an easy task to win them for your brand. The marketing specialists brainstorm, plan and follow a lot of strategies to meet this requirement. And the custom t-shirts are the result of their brainstorming. Expert marketers of OKC give immense importance to the custom t-shirts for promoting a business and there are plenty of valid reasons behind this notion.

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Why T-shirts

Have you thought of using custom t-shirts for promoting your brand in OKC? Well, t-shirts are something people like but it is a fact that it is a viable source of customer acquisition.

  • One of the prime causes of using t-shirts as effective marketing trick is its visibility. Unlike the business cards, it won’t be there in the pocket; it would be in front of others eyes. Additionally, it is not like the ads of AdWords for which we all have trained ourselves to ignore. People get attracted towards an interesting design of the t-shirts and well-designed t-shirts always earn compliments. This is the first thing people notice and thus your brand gets an exposure.

  • T-shirts enforce brand loyalty. As people notice the outfit at first, the design of the t-shirt if attracts people, they will want to know about it, thus a brand can be more recognized. On the other hand, it involves a lot of emotional attachments. People keep their favorite t-shirt for a long time, thus they grow an attachment with the promo item as well.

  • A minimum cost of a t-shirt is $20 -$30 at any store. But when you are choosing custom t-shirts in OKC you are getting it at a much lower price as you are purchasing in bulk. It looks like a costly present, but actually, in less money, you will be capable of promoting your brand by gifting a t-shirt with your brand logo.

  • If you judge the ROI for the t-shirts, you will notice that it is a cheaper option for promoting your brand than the other available options. And the ROI is mostly based on assumption. It is not determined in the other options available. But it is assumed by our experts in OKC that custom t-shirts fetch better visibility for a brand. You can still assume the ROI by the clicks on your ad and purchasing your product as you can get to know from where the clicks are coming from.

  • The cost per impression or the CPI for average give away is decided easily. A t-shirt gets worn 4.32 times a month and it earns 365 impressions whenever it is viewed or seen. If the t-shirt is kept for a year, it would, therefore, earn 4380 impressions for each t-shirt.

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Here are some tips for making your t-shirts a successful way of promoting your brand:

  1. The color variation should be low for making it affordable.

  2. The design should be eye-catchy and crisp.

  3. The quality of the t-shirt should not be sacrificed.

If you want to get such custom t-shirts in OKC, we are there to help you out. Come to us at IGG Screen Printing and Graphics and get a worthy design to serve your purpose.